Learn how to create your own personal marketing video to increase your leads and sales and grow your audience …
… so you can create videos easily, using a simple system to rinse and repeat every time.
WOULD YOU LIKE TO …
… be so relaxed on camera that your true self naturally shines through to your ideal clients?
… know exactly what to do to on camera to convey your know-how and authority to your audience?
… have an elegantly simple system to make and upload your videos, so you have total control over the entire process?
Introducing Truly You Video on a
Basics Budget Program
I can help you
video tips and tricks
You’ve thought of video as a strategy. But I get it. You’re flat out like a lizard drinking. You hate how you look in photos. And the whole technical thing is just too much.
You don't need
to be an expert
Words are great. I love words. But your face and your voice, and what’s going on for you – is magic. People are used to being sold to with ad copy. But when a trusted friend shows up in their screen, they stop and listen.
And you are a trusted friend. There’s people who’ve been buying your stuff for years. They travel for miles just for you! You’ve got fans all over the world!
Your webcam has great functionality.
You’re comfortable on camera, know exactly what you’re doing, and your warmth and personality radiates to your clients.
Because you know what you’re doing, you can create consistently great videos – that are useful in marketing terms – no matter where you are – beach, home, or at any venue.
You have an easy system to get your videos platform ready, then uploaded with all the key terms and tech. So your engagement grows steadily.
More and more clients find you as your audience grows. You find yourself responding to a natural, steady flow of requests and leads.
Join Boutique Video on a Basic Budget Programme now for
You can make a good video any time, any where.
Summary of What is Included
Pre- pre-production – Sort your Script
Pre-production – Get Ready
Production – Get Set
Post-production – Go!
Pre- pre-production - WEEk 1
Sort your script
Benefits of a strong script. How to easily write a one-minute script, even if you hate writing.
How to get super clear on the central point you want to make so you don’t blather and turn off your audience.
How to catch all your ideas, so that your following videos are even easier, and you stay on theme with consistent marketing.
How to analyse your script to figure out production issues – where you want slides, breaks, hand gestures, to make points or use props. So you’re all organised for recording and at your most relaxed and engaged.
Pre-production - WEEk 2
How to get your words and message clear and polished, learn about framing and how to shoot, learn about sound recording and light, dressing for camera, location and background so that you look your best with minimum fuss.
How to set up your camera for professional framing, find the best light and sound, and take some test shots.
Tips to tweak your script to show off your personality. How to use a B roll.
Decide which graphics, fonts and thumbnails you’ll use to support your brand and create a polished, professional look.
production - WEEk 3
How to warm up your voice, and practice your message until you’re poised.
How to relate to the lens so that your audience feels that you’re speaking right to them.
Tips to remember when recording. And how to remember them.
Learn to speak in a compelling way and to record yourself.
Use tips while recording to make editing easy and create a smooth and professional delivery.
Where and how to use thumbnails and flashcards in your recording for strong brand identity.
Post-production - WEEk 4
How to edit your video with free software, compress your video files and prepare for distribution to digital platforms.
How to design thumbnails for a consistent brand identity. How to crop, use effects and sound and colour correct.
How to create subtitles and captions and add them for better audience engagement.
Learn when to upload directly to a platform, and when to use YouTube links, for maximum reach online.
Create a system for your keywords, SEO, descriptions and meta descriptions, tags and links so you are consistent and easily found.
how it works
Classes will be delivered via Zoom online, so you can attend from anywhere. And any time.
All classes will be recorded, and you will have unlimited access to the replays. You can follow at your own pace. Because, life.
I will moderate the group to give my feedback, share resources and keep you on track every step of the way.
You’ll also give and receive feedback to your classmates to learn even more.
truly you video by kathleen lloyd
Join Truly You Video on a Basic Budget Programme now for $249
Use my simple system to become comfortable in videos. I handle the job from start to finish. All you have to do is show up. It’s ready for you whenever you want it, and there when you need it.
You can make a good video any time, any where.
Plus, there are THREE bonuses …
Use my Black Book of the best free software and kit options for editing, production and online distribution.
So you don’t have to scour the Net and waste time finding out what does – and doesn’t – work best.
Plus tips for what to purchase when you’re ready to take the next step and invest.
Swipe file of checklists and resources to cover every single technical detail of setting up your video for SEO online.
How to create tags, meta descriptions, titles, audience designation and the rest, so that you can create a system and a consistent online presence.
Or better yet, delegate this chore to someone else!
“Over My Shoulder” video mini-series training you to do simple video editing that brings out the best from your recordings.
Learn to use techniques to master the principles of editing – from uploading your footage, through editing and adding media, to exporting and compressing your files.
Includes creating a library and managing all your data files.
Every step covered for you, and supporting checklists as well. Applies to PC and Mac users.